KYFA offers advisor verification

Canada’s first and largest searchable database of financial advisors has launched a new level of verification that provides greater protection for investors looking for trustworthy advisors.

KYFA Trusted status is conferred upon advisors who meet the criteria of KYFA’s robust verification process, which includes an unbiased, third party confirmation of a financial advisor’s designations, licenses and registrations. KYFA Trusted advisors are re- evaluated quarterly.

“KYFA Trusted sets the gold standard for advisor due diligence with a fully transparent and robust system to help investors better evaluate financial advisors,” said Christian Gradley, CEO of Know Your Financial Advisor. “Our verification process represents an important third party confirmation of an advisor’s credentials and training to give investors greater peace of mind as they search for their right financial advisor.”

Staff

The staff of Advisor.ca have been covering news for financial advisors since 1998.