Joanne Ferguson

Best Practices: Should you stay or should you go?

Showing clients that you continue to expand and enhance your knowledge is always a good thing. Your continuing education allows clients to know you are keeping current within the industry.

By Joanne Ferguson |October 17, 2011

5 min read

Planning and Advice

Best Practices: Learning and growing

It is really important to be clear on your vision, find research on your specific target market, read books and then identify the practices you feel you can adopt and the areas you must change in order to attract these clients.

By Joanne Ferguson |July 20, 2011

8 min read

Planning and Advice

Best Practices: Social media dos and don’ts

Your question is not only important but also topical. Why do you want the separation? You have begun to establish a brand for yourself whether you like it or not. If your message is clear and you keep things on the positive and productive side then you could use Facebook or Twitter for co-workers as you are promoting yourself with a social media platform.

By Joanne Ferguson |May 25, 2011

8 min read